Why We’re Not Licensed for Every School (Yet)

At Saturday Neon, we’re proud to offer officially licensed collegiate logo LED signs that let fans showcase their school spirit in style. However, you may notice that we don’t currently carry signs for every school. Here’s why.

The Licensing Process: Time-Intensive and Costly

Obtaining an official license for a university isn’t as simple as requesting permission. It’s a detailed, deliberate process that involves:

1. Licensing Application to Universities: Applications are submitted through each school’s preferred third-party licensing agency, requiring extensive documentation and compliance with their unique standards.
2. Approval of Designs: Each school requires a thorough review of our product designs to ensure they meet strict brand standards.
3. Advance Licensing Fees: Schools often require significant upfront payments to secure licensing rights. These fees help maintain their brand integrity but can be a substantial investment for us.
4. Ongoing Royalties: Beyond the initial costs, we also pay royalties on each sign sold, contributing to the university’s programs and initiatives.
5. Application Review Timelines: Licensing applications are carefully evaluated, which can take weeks or even months to process.

Our Approach: Thoughtful Growth

As a small business, we aim to expand our collection responsibly. Instead of rushing to license every school, we take a deliberate approach:

• Demand-Based Decisions: We prioritize schools with the most fan requests to ensure we meet customer demand.
• Sustainable Expansion: By spreading out licensing investments, we can maintain high-quality products while keeping our business healthy.

How You Can Help

If you’re looking for a sign from a school we don’t yet offer, let us know! Hearing from our customers helps us determine which schools to focus on next. You can email us or leave a suggestion through our contact form.

We appreciate your understanding and support as we continue to grow our collection of officially licensed collegiate LED signs. Thank you for being part of the Saturday Neon community!